Bachelor of Business Management (Hons)

Degree In Business Management Course In Malaysia

 

Business and Management Studies
Business and Management looks at the overall direction and strategic aspects of an organisation. A great number of CEOs are business degree holders. Business studies takes a look at risk and the challenges that are thrown in an ever changing global landscape. Business students have to act on data driven information in these times of economic uncertainty and change.

The Business programme strongly features experiential learning, which provides you with practical problem solving skills. Our students participate in real application including our Enterprise scheme, where students can apply their knowledge and skills in a practical way. The delivery of our Business programmes is campus and digitally based. UOW Malaysia KDU is extremely proud of its ability to generate internships and its international and local connections into industry.

In this specially tailored programme, students will not receive only one degree but two bachelor degree awards, especially from two leading institutions of higher learning. Students can also enjoy an option to study abroad which is available in their last year of studies at the University of Lincoln campus in the UK.

 

Why study Business and Management?
Studying Business and Management gives a deep insight of the organisations operations, quality, marketing and strategy. These skills are necessary to gain employment in most global organisations where deadlines are tight, and answers are needed quickly through information that is driven by data. You’ll acquire the skills to make professional presentations with confidence and the ability to eventually manage effectively.

 

This degree programme provides a pathway to:
Postgraduate Study: This programme prepares you with a solid in foundation in Business to enable you to pursue a Master’s degree in Business Administration.
Career opportunities: Our Business students have career paths into almost every sector of the economy ranging from a top flight CEO, or even managing your own enterprise.

 

Dual Award title:
UOW Malaysia KDU Penang University College Award:

  • Bachelor of Arts (Hons) Business Management

University of Lincoln Award:

  • Bachelor of Arts (Hons) Business and Management (Dual Award)

 

*Graduates will receive an award and transcript from both institutions

Graduates of a dual award degree programme receive a degree award from both UOW Malaysia KDU Penang University College and our partner university. A dual award degree programme constitutes completion of a single programme of study and is differentiated from a double –degree.

 

Validated by:

Programme information

  • Grooming Business Leaders for the Future
  • Choose UOW Malaysia KDU to Develop Entrepreneurial Skills
  • Students Today, Entrepreneurs Tomorrow
  • Real World Education With Industry

 

GROOMING BUSINESS LEADERS FOR THE FUTURE

When students graduate from UOW Malaysia KDU with a business degree, they are ready to compete and succeed anywhere in the world. At UOW Malaysia KDU, we ensure that our students are armed with the knowledge, insights and skills, and empowered with experience, so that they stand out in our ever-evolving globalised economy and help create an economically prosperous tomorrow. The academic experience at UOW Malaysia KDU is designed for students who not only desire to study business, but also to build the characteristics and confidence necessary for a real world experience. Our focus on communication skills, emotional intelligence, identifying strengths and pursuing passions prepare them to become driven and intuitive leaders.

 

CHOOSE UOW MALAYSIA KDU FOR YOUR BUSINESS STUDIES

UOW Malaysia KDU University College’s School of Business drive a strong focus on offering real world and experiential learning for, as well as developing entrepreneurial skills in students. Students are given opportunities to understand business organisations, systems and processes from a simulated model, learn from captains of industry, and work with industrial partners on real-world projects – giving them a head start in honing their business sense and sharpening their skills. Our focus on communication skills, emotional intelligence, identifying strengths and pursuing passion prepare them to become driven and intuitive leader.

  • Obtained desired job, run own business, further study
  • Over 100 companies for student internships
  • Diverse student population from over 18 countries
  • A purpose-built Entrepreneurialism Center
  • Industry-Aligned Curriculum with input from Industry Advisory Panels
  • 45% of faculty members are with industry experience
  • Programmes accredited by Professional Bodies
  • Faculty members are active in Industry Research, Corporate Training, and Consultancy

 

STUDENTS TODAY, ENTREPRENEURS TOMORROW

At UOW Malaysia KDU, students are encouraged to cultivate an entrepreneurial mind – to be bold, innovative and adaptable. All students that are taking business studies are required to undergo the Entrepreneurship module, anchored by the university college’s School of Business.

In the pursuit of nurturing budding entrepreneurs, the School of Business set up its own Enterprise Centre and partnered with Malaysia Practice Enterprise Centre (MyPEC) for its business simulator programme. Under the Entrepreneurship module, students work in teams to run a business and solve its problems and issues in a virtual environment. The simulated set-up allows students to use various web-based applications including the SKOLA trading platform, human resources, administration and marketing platforms; providing students with the opportunity to experience different scenarios that occur in a real-world business environment. This teaches students the various methods of facing different situations, taking calculated risks and learning from failures.

Besides the simulated environment, students also go through the process of conceptualising, developing and fine-tuning business ideas, which will be pitched to angel investors. The module is taught by lecturers who have had vast industry experience and who are members of the Malaysian Business Angels Network (MBAN).

 

REAL WORLD EDUCATION WITH INDUSTRY

Students at UOW Malaysia KDU’s School of Business are driven to be industry-ready. Essential to their academic learning and experience are our collaborations with industry partners, all designed to ensure our students get an edge above others even before they graduate.

Industry Cooperative Education Programme
Industry partnership through adoption of specific module at UOW Malaysia KDU School of Business provides our students an opportunity to network with their potentially future employers and apply classroom learning in real-world situations. In most cases, students will go through a series of training modules – from sessions on financial literacy to retail and customer service insights, people management, and other relevant operational areas. The holistic learning eco-system enables students to create and execute their own business plan, which forms part of the practical student assessment throughout their education journey.
UOW Malaysia KDU Job Shadowing Programme
At UOW Malaysia KDU, we value the need for students to experience the real world instead of just the classroom education. Therefore from as early as Year 1 of their Bachelor’s Degree studies or Year 2 of their Diploma studies, students will have an opportunity to experience the daily operations of a company as well as observe first hand of the challenges that are faced in the respective professions. Through UOW Malaysia KDU Job Shadowing programme, students will be able to gain insights about the industry as opposed to just reading general job descriptions.
Revolutionary Business Simulation
As the world of business transforms rapidly with the adoption of digital economy, the paradigm shift has resulted in greater demand for organisation with soft skills and entrepreneurial mindset. Students’ adaptability of this new era would enhance their innovativeness and productivity, hence contributing in the society development.

At UOW Malaysia KDU School of Business, students are put into business simulated environment at our very own Entrepreneurialism Centre, guided by certified EuroPEN-PEN International trainers and are led by experienced Malaysia Business Angel Network (MBAN) investor. The simulated set-up allows students to use various web-based applications including the Simplified Business System (SBS) trading platform, human resources, administration and marketing platforms, teaches them various methods in facing the VUCA (Volatility, Uncertainty, Complexity and Ambiguity) world, taking calculated risks and learning from failures.

Industry Expert Speakers Series
The Industry Expert Speaker Series is comprised of various guest lectures, workshops, talks and forums, where experts across various industries and organisations share their thoughts, knowledge and experiences with our students. Past speakers include Dato’ Teo Chiang Quan (Chairman of UOW Malaysia KDU Board), Dr. Robert Bong (Chief Advisor of Malaysia Blue Ocean Strategy Institute), Dato’ Dan E Khoo (Vice President – Strategy, Multimedia Development Corporation), Mohd Ibrahimnuddin Mohd Yunus (Managing Director and Chief Executive Officer of Petronas Dagangan Berhad), Melissa Ng (Head of Service Marketing, Nissan Malaysia and IndoChina), Surentran Somasundram (Chief Executive Oficer, Snack Boss Sendirian Berhad), and Marwan Ma’som (Founder, SwiftCow Malaysia), just to name a few.
Duration
3 years
Programme Location
UOW Malaysia KDU Penang University College, Georgetown
Core

YEAR 1

  • Business Mathematics
  • English Studies 1
  • Microeconomics
  • Corporate Governance and Social Responsibility
  • Principles of Management
  • Financial Management
  • Business Statistics
  • English Studies 2
  • Macroeconomics
  • Organizational Behaviour
  • Business Communication
  • Principles of Marketing

 

YEAR 2

  • Strategic Management
  • Management Decision Making
  • Human Resource Management
  • Managerial Accounting 1
  • Buyer Behaviour
  • Digital Business And E-Commerce
  • Sociology of Innovation
  • Managerial Accounting 2
  • Research & Consultancy Methods
  • Principles of Project Management
  • Specialisation E1 or M1
  • Specialisation E2 or M2

 

YEAR 3

  • Research Project (Part A & B) or Consultancy Project Business (Part A & B)
  • Contemporary Issues in Business and Management 1
  • Contemporary Issues in Business and Management 2
  • Leadership and High Performance Team
  • Philosophy of Management
  • Specialisation E3 or M3
  • Specialisation E4 or M4
  • Internship
Specialisation

Entrepreneurship

  • E1 Entrepreneur Finance
  • E2 Entrepreneurial Marketing
  • E3 Entrepreneurship
  • E4 Venture Creation

Marketing

  • M1 Branding
  • M2 Strategic Marketing Planning
  • M3 Marketing Communications 1
  • M4 Marketing Communications 2
MPU

Local Students:

  • Hubungan Etnik
  • TITAS
  • Bahasa Kebangsaan A / IELTS Preparatory Course
  • Ethics & Moral 3
  • Holistic Professional Development

International Students:

  • Bahasa Melayu Komunikasi 2
  • Pengajian Malaysia 3
  • IELTS Preparatory Course
  • Ethics and Moral 3
  • Holistic Professional Development

Intake dates

2019

22 January 17 Jun 3 September
Estimated fees
Local students

  • Single Award – RM50,350
  • Dual Award – RM62,800

Download Fee Details  

International students

  • Single Award – RM56,600
  • Dual Award – RM69,050

Download Fee Details  

Academic Qualification

*STPM:

Minimum Standard

  • 2 Principal Passes and Pass in Mathematics and English at SPM/O- Level

Dual Award Required Standard

  • 2 Principal Passes and Credit in Mathematics at SPM/O- Level

 

*GCE A Level:
Minimum Standard

  • 2 Principal Passes (D) and Pass in Mathematics and English at SPM/O- Level

Dual Award Required Standard

  • 2 Principal Passes (CC) and Credit in Mathematics at SPM/O- Level
    Applicant without 2 Principal Passes (CC) may be considered on a case by case basis by the Dual Award University partner

 

*UEC:
Minimum Standard

  • 5 Credits (Min B6) and Pass in Mathematics and English at SPM/UEC level

Dual Award Required Standard

  • 5 Credits (Min B6) including Mathematics at SPM/UEC level

 

Foundation/Matriculation:
Minimum Standard

  • Pass with CGPA ≥ 2.00

Dual Award Required Standard

  • Pass with CGPA ≥ 3.00 and Credit in Mathematics at SPM level

 

Australian Matriculation / Foundation:
Minimum Standard

  • ATAR score of 55

Dual Award Required Standard

  • ATAR score of 70

 

International Baccalaureate (IB):
Minimum Standard

  • 26/42 points from 6 subjects

Dual Award Required Standard

  • 29/42 points from 6 subjects

 

Diploma:

Recognized Diploma with CGPA ≥ 2.00

English Requirement

Local Students:

Year 1

Dual Award

Minimum Standard

  • MUET Band 2; or IELTS Band 5.5; or TOEFL CBT (210) / IBT (66)

Required Standard

  • MUET Band 4; or IELTS Band 6 (with no component below 5.5); or TOEFL CBT (220) / IBT (79)

 

If applicants score between the minimum English language standard and the required dual award standard then other listed English qualifications will be considered if they decide to pursue the dual award programme.

  • Credit in English (Min C) at SPM Level; or
  • SPM 1119 (O-Level English) (Min C); or
  • UEC English (Min B6); or
  • Cambridge English CAE & CPE (from 2015)169, with no element below 162; or
  • Cambridge English: Advanced CAE (Pre 2015) B2; or
  • PTE Academic 54; or
  • UOW Malaysia KDU English Entrance Test 73

 

Year 2

  • UOW Malaysia KDU Diploma; or
  • Recognised Diploma from other institutions (conducted in English)

 

International Students:

Year 1

Single Award (Minimum Standard)

  • MUET Band 4; or IELTS Band 5.5; or TOEFL PBT (454) / IBT (44)

Dual Award (Minimum Standard)

  • MUET Band 4; or IELTS Band 6 (with no component below 5.5); or TOEFL CBT (220) / IBT (79)

 

If applicants score between the minimum English language standard and the required dual award standard then other listed English qualifications will be considered if they decide to pursue the dual award programme.

  • SPM English Credit (Min C); or
  • SPM 1119 (O-Level English) (Min C); or
  • UEC English (Min B6); or
  • Cambridge English CAE & CPE (from 2015)169, with no element below 162; or
  • Cambridge English: Advanced CAE (Pre 2015) B2; or
  • PTE Academic 54; or
  • UOW Malaysia KDU English Entrance Test 73

 

Year 2

  • UOW Malaysia KDU Diploma; or
  • Recognised Diploma from other institutions (conducted in English)

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